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The term “marketing funnel” gets thrown around a lot by marketers/advertisers, but what does it really mean? We know it’s the path consumer
Hilti partnered with Unified to drive online purchases of its 22-volt cordless product line amongst a niche target audience through Paid Soc
The argument over whether or not social advertising is effective is long over, and the conversation has since shifted to data sharing and privacy intrusion.
Facebook continues to invest in Messenger year after year - in 2019, it is reported that a whopping 1.3 billion people use the app every month, with 20 billion messages sent through the app each month.
by Josh Backer COO and Co-Founder Company culture has been a hot topic in start up land for years and even storied firms like Berkshire
As the holiday season quickly approaches, retailers are preparing to generate as much as 30% of their annual revenue. See how you can maximize your social media advertising investments.
5G hysteria is upon us. See what this means for marketers, consumers, developers and everyone in between.
As of July 2019, Facebook is adjusting the way in which they manage housing, employment, and credit ads as they continue to focus on ways to protect users from unlawful discrimination.
Southeast Toyota partnered with Unified, a Preferred Marketing Developer, to use its real-time social media marketing platform to scale and automate its ad spend across 166 dealership pages, resulting in a 200-hour decrease in marketing man-hours per week spent running the campaign.
VICE Efficiently Optimizes Thousands Of Ads On All Social Channels Using The Unified Platform
With the help of Unified’s Automation Engine, Lexus was able to deploy +1,000 personalized videos to create 4,000 Ads and reach over 11.2MM people nationwide. Learn more in our Case Study.
While it’s clear that intelligence, optimization, and expertise are the three pillars of excellent social campaigns, most marketers are still struggling to master them.
This global brand wanted to increase in-store traffic and improve performance on its previous Retweet to Remind campaign by running a Heart to Remind campaign instead.
A client was looking to increase site traffic to two specific services pages, money market and checking accounts.
The brand wanted to drive awareness with video creative, and Unified set out to find the best objective to achieve this: Video Views or Awareness.
